Updated: Jun 7
A lot of people enter the real estate business with dreams of a life with no boss to answer to, large commission checks, sporting around in a fancy car, 6+ figure annual income, attending swanky cocktail parties in the newest luxury listing, extended vacations, midday beach excursions with friends, etc.
I imagine many of these desires spawn from watching too many TV shows like Selling Sunsets (I've never watched it).
Not to be a Debbie-Downer, but that is just reality TV. And for most agents, it just isn't very realistic. See my previous post - How much do Sarasota/Bradenton Realtor make?
I thought it might be helpful to those new in the business or those looking to improve their real estate business if I listed some observations of one of Corcoran Dwellings more successful agents. Not bragging here, but he/she had three closings in May that generated commission checks of $50,250, $34,875, and $93,600. I think most would consider that success. I will keep the identity of this agent anonymous for obvious reasons.
Observations of Agent X:
Has no "side hustles"
9+ years as a Realtor
Was not an overnight success (do they really exist?)
Started career working with internet leads, but is now mostly referral based
Tremendous market knowledge
Consistently prospects/markets for new clients
Has only been with 2 real estate brokerages
Never chased and is not currently chasing a "Realtor Silver Bullet"
Zero interest in 100% commission-based brokerages
Focuses on annual income vs commission split with the broker
Spends very little resources on social media marketing
Understands that there is no substitute for hard work
Marketing budget is focused on past clients and geo-farm
Very helpful to fellow agents
Lives and works with an abundance mindset
Vacations regularly and often
Manages money well and is financially ready for every real estate market slowdown
I hope you find this helpful. :-)
Broker/Owner of Corcoran Dwellings